Have you ever read a confusing tweet by a popular Pakistani politician and thought, “What on Earth was he/she thinking?” Well, the truth is, they weren’t overthinking—it was a strategy to engage people and spark conversations.
Social media marketing has become a norm in politics. With Instagram housing 1.3 billion users and Twitter over 186 million users, these platforms are now used by almost every politician in Pakistan.
From Prime Minister Imran Khan to Maryam Nawaz, Bilawal Bhutto, and Shah Mehmood Qureshi, every politician leverages social media to communicate directly with the public.
The reason is simple: social media allows politicians to share updates, publicize views, and build trust efficiently.
Let’s look at the most followed Pakistani politicians:
1. Imran Khan
- Twitter: 14 million
- Instagram: 6 million
PM Imran Khan is the only Pakistani politician to reach this milestone, with over 10 million Facebook followers as well.
2. Maryam Nawaz
- Twitter: 6.4 million
- Instagram: 57.8k
Daughter of former PM Nawaz Sharif, she represents the Pakistan Muslim League (N) and is highly active on social media.
3. Sheikh Rasheed Ahmed
- Twitter: 5.9 million
- Instagram: 270k
Interior Minister of Pakistan since 2020, Sheikh Rasheed is known for his honest personality and strong social media presence.
4. Bilawal Bhutto Zardari
- Twitter: 40.7k
- Instagram: 206k
Chairperson of the Pakistan People’s Party, he is a member of the National Assembly and actively engages his followers online.
5. Asad Umar
- Twitter: 7.7 million
- Instagram: 207k
Federal Minister for Planning, Development, Reforms, and Special Initiatives, Asad Umar interacts actively with constituents globally.
6. Shehbaz Sharif
- Twitter: 5.5 million
- Instagram: 73.7k
Former Chief Minister of Punjab and current opposition leader, he engages regularly with supporters across social media platforms.
7. Shafqat Mehmood
- Twitter: 3.5 million
- Instagram: 91.2k
Federal Minister for Education, he gained popularity during the COVID-19 pandemic by actively engaging in public education updates.
8. Faisal Javed Khan
- Twitter: 2.5 million
- Instagram: 30.7k
PTI senator and active social media user, keeping followers updated on political developments.
9. Jahangir Khan Tareen
- Twitter: 4.1 million
- Instagram: 454k
A wealthy PTI supporter, he shares personal and political updates to engage followers.
10. Shah Mehmood Qureshi
- Twitter: 4.1 million
- Instagram: 615k
Current Minister of Foreign Affairs, connecting with the public through active social media engagement.
Other Notable Politicians
- Shireen Mazari: Twitter 1.8M | Federal Minister of Human Rights
- Fawad Chaudhry: Twitter 4.5M | Federal Minister for Education & Broadcasting
- Sherry Rehman: Twitter 1.2M | Former Diplomat, Active on Twitter & Instagram
- Dr. Arif Alvi: Twitter 3.3M | President of Pakistan
- Usman Buzdar: Twitter 1.8M | Chief Minister of Punjab
- Muhammad Sarwar: Twitter 1.8M | Governor of Punjab
- Dr. Firdous Ashiq Awan: Twitter 919.1k | Special Assistant to PM on Information & Broadcasting
- Babar Awan: Twitter 1.9M | Advisor to PM for Parliamentary Affairs
- Murad Saeed: Twitter 3.2M | Federal Minister for Communications & Postal Services
- Naz Baloch: Twitter 1.6M | Member of National Assembly
Wrapping Up
Social media provides massive support and engagement for Pakistani politicians. Many even host live sessions to interact directly with followers, increasing public trust and confidence.
Are you following all these politicians on Twitter and Instagram? Check their verified profiles to see how they engage with the public.
Read More: Important Do’s and Don’ts of Creating a Political Press Release
